Project Overview
IGA offers access to it's digital channels, social platforms, targeted shopper programs and in-store radio for suppliers to engage with, and reach more shoppers. To spotlight the media solutions and cater to both existing and potential suppliers website was created. With a goal to enhance awareness and facilitate supplier engagement, the website features a custom Questionnaire Form matching suppliers with IMC programs based on their objectives.
My Contributions
Responsible for shaping the visual narrative of the IGA Media Centre's website. Guided by the goal of ensuring a seamless user journey from crafting low-fidelity wireframes to delivering the final design. My responsibilities extended to solving design and logic challenges, including the development of a bespoke Questionnaire Form.